The Generator Makerspace

Challenge

Create a brand and companion mobile app for Capital One’s new Generator Makerspace.

Allow makers to view available equipment, access training resources and supply inventory, and view remote live feeds from the 3D printers.

Create an interactive game to increase engagement with the app and allow makers to compete for the top score and bragging rights among the maker community.

Skills

  • UX/UI Design
  • Content Strategy
  • Game Design

My Role

I designed branding for the space and an end-to-end companion app experience including the core user experience and interactive game.

Primary Logo

Label-Inspired Logo Lockup

Inspiration for branding included vintage machine labels and mechanical drawings, alluding to the process of innovation and creating products by hand.

Splash and Login Page Designs

Splash and login page with custom keyboard. A Circuit Breaker game is launched as an easter egg when the user taps on the Generator logo.

Home and Tools Page Designs

Homepage with access to content like featured works, a shared schedule, suggested projects, and available tools and materials.

Circuit Breaker Game Design

Custom built Circuit Breaker game with high score tracking and a shared leaderboard.

Additional Print Collateral

Principles handout provides information about the space and signage provides a schedule for office hours.

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